Sri Lanka Demand Shrank in 2018

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Lubricant demand volumes in Sri Lanka shrank 0.3 percent in 2018, while the sales value of those products rose 3.1 percent, according to a market report released recently by the industrys regulator, the Public Utilities Commission of Sri Lanka.

The country consumed 57,794 metric tons of finished lubes valued at 27.3 million Sri Lankan rupees (U.S. $152,000) last year, compared to 57,990 tons and Rs 26.5 million in 2017.

Chevron Ceylon Ltd. remained the market leader, but its share of sales declined 2.5 percent to 21,571 tons, or 37 percent of demand. Its nearest competitor again was Lanka IOC – local subsidiary of Indian Oil Corp. Ltd. – whose share swelled 0.5 percent to 10,176 tons, or 17.6 percent. Laugfs Holdings Ltd. was third at 5,193 tons for 9 percent, up from 7.7 percent in 2017.

Automotive lubricants accounted for 74 percent of demand, and sales of that category rose 1 percent during 2018. Industrial lubricants constituted 16 percent of demand and marine lubricants 6 percent, the report said, and demand for industrial lubes, marine lubes and greases fell 2 percent, 8 percent and 1 percent, respectively.

A total of 23,649 tons of lubes were imported to the country, while the country exported 3,995 tons. A combined 39,688 tons were produced at domestic blending plants, the report said – 62 percent by Chevron Ceylon, 25 percent by Lanka IOC and 12 pecent by Laugfs.

The commissions director for corporate communications, Jayant Herat, noted that lubricant demand fell despite a 6 percent increase in the nations vehicle fleet in 2018.

Generally, there is a proportional relationship between the vehicle population and the automotive lubricant sales volume, he said. However, the introduction of high-mileage lubricants to the market and gradual growth in the market share of a new generation [held automotive lube demand] to growth of 1 percent.

Herath did not rule out the possibility of gray market sales impacting the results in the commissions report. He noted that Sri Lankas Consumer Affairs Authority is drafting rules to regulate substandard lubricants, along with other products.

Laugfs CEO Niroshan Laugfs blamed the decline in lubricant demand on a slowdown in Sri Lankas economy and the rupees devaluation against the dollar. The national government raised duties on imported vehicles, which caused those imports to fall, and this also affected lube demand, he said.

An official at Lanka IOC, who asked not to be identified, said the company increased market share by obtaining original equipment manufacturer lubricant approvals and by introducing products with longer drain intervals. He noted that local lubricant prices have risen but said those increases have not kept pace with the rupees devaluation so that real profits shrank.

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